Together with Twelve50Five, NUORI is entering its next chapter - scaling from a pioneering natural beauty brand into a global platform for innovation, quality, and Nordic design.

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Born in Copenhagen, NUORI has long stood apart in the beauty landscape: freshly blended formulas, bio-active ingredients, and an uncompromising approach to purity. A brand built on precision and quiet confidence - rooted in science, shaped by design. In 2025, the brand partnered with Twelve50Five and GANNI founder Nicolaj Reffstrup to strengthen operations, accelerate international growth, and unlock long-term potential.

What began as a pursuit of fresher, more effective skincare is now evolving into a modern growth platform -rooted in science, guided by purpose, and unmistakably Nordic.

NUORI joins Twelve50Five to shape its next growth era - scaling a Nordic skincare brand built on purity, science, and design.
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